When Lust Pro™ was mapped out, I decided early on not to rest on the laurels of the existing typeface and chose to revisit each character to improve upon it in context with the other intended weights being drawn. The end result is a further refined, more expressive, more voluminous set of characters, and a new typeface I’m proud to release.
–NS

These typefaces are still available and will not go away. New sites that incorporate the wonderful photography from Daniela Nomura are being developed. Until then, you can still purchase these typefaces at:
MyFonts
Fairgoods
Fontshop
Font Bros

There’s also one more surprise that should come out before the end of the year, so stay tuned.

Typefaces and Layouts
©Copyright
Positype and Swash & Kern

Photography
©Copyright
Daniela Nomura

All Rights Reserved.

Daniela Nomura
Photographer

Lily Feinberg
Videographer

Rose Marcus
Derek Johnson
Models

Narissa Tadros
Contributing Writer

Special Thanks to Caroline Absher

Shot in Yonkers, NY

Positype.com
SwashandKern.com

Have questions, wanna talk? Email me:
neil [at] positype.com